LLM Discoverability Audit Playbook
Does ChatGPT, Claude, Perplexity, or Gemini recommend your app? The complete methodology to audit, score, and fix how AI assistants discover non-gaming apps. Backed by primary research from 4,265 AI recommendations.
The Playbook (60+ pages)
Full audit methodology, scoring system, optimization actions, and category-specific query templates
AI-Ready Version
Same playbook as markdown. Feed it to your AI assistant and run the audit together
Query Testing Tracker
Google Sheet with 4 platform tabs (ChatGPT, Claude, Perplexity, Gemini), 18 pre-filled query templates, and recording columns
Signal Audit + Scoring Calculator
Audits all 4 training signal sources and auto-calculates your 0-10 score
Audit Template
Living tracker for findings, competitive landscape, priority actions, and baseline metrics
The problem
A 4.8-star app with 17,000+ ratings can be completely absent from every major LLM's recommendations. ChatGPT, Claude, Perplexity, and Gemini don't crawl the App Store. They learn about apps from web content: listicles, review platforms, Reddit threads, and editorial coverage. In our research across 4,265 AI app recommendations, only 16.2% of apps appeared on all four platforms.
There's no standard way to audit this, measure it, or fix it. This playbook is the practitioner-grade methodology that doesn't exist anywhere else.
What's inside
Part 1: The Audit Process
How to build query sets (including price-qualified queries that produce completely different recommendations), test across 4 LLM platforms, audit training signal sources, and map the competitive landscape.
Part 2: The Scoring System
A repeatable 0-10 scoring rubric across Discovery Presence, Training Signal Infrastructure, and Brand Accuracy.
Part 3: The Optimization Playbook
7 actions ordered by impact: comparison pages, review platform distribution, listicle outreach, community seeding, website structure (including llms.txt), stale information checks, and competitive monitoring.
Parts 4-5: Templates + Query Sets
Complete audit report template and pre-built query sets for Productivity, Health/Fitness, Finance, and Education categories.
When an app scores 6/6 on branded queries but 1/12 on category queries, the diagnosis is clear: "The product is known, the discovery infrastructure isn't built." This playbook shows you exactly which signals are missing and how to build them.
Who this is for
App Growth Teams
Running a non-gaming app and wondering why LLMs recommend your competitors.
ASO / Growth Consultants
Adding LLM discoverability as a service offering. Deliver audits your competitors can't.
Indie Developers
Great product but invisible to AI assistants. Find the gaps and fix them with limited resources.
Stop guessing. Start auditing.
The first app teams to build LLM discovery infrastructure will own the recommendations for years.
Get the Playbook for $99One-time purchase. Instant delivery. Secure checkout via Stripe.